Wool Underwear, Redefined.
Pure merino where it matters.
Breathable. Beautiful.
Refined essentials that support
your skin, your rhythm, your values.
Underwear, the way nature intended.
Made with intention. Meant to be kept.
As seen in:
The Collection
Soft against your skin.
Sculpted to move with you.
Three timeless essentials in pure merino wool — designed to feel like nothing, and last through everything.
Merino Wool Bra
Soft support in breathable wool.
Crafted from pure ZQ-certified merino, this bra offers gentle structure with a naturally breathable feel. The cut-out detail adds quiet refinement, while straight front wires and slightly wider shoulder straps give comfortable shaping — without stiffness.
A bra you’ll forget you’re wearing.
High-Waisted Merino Wool Brief
This high-waisted brief is made from moisture-wicking, odor-resistant merino wool. The wide crotch and soft mesh sides stay in place all day, offering comfort that feels secure — not bulky.
A quiet essential for every season.
Merino Wool Bodysuit
Minimal form. Maximum comfort.
This sleek bodysuit is soft, breathable, and naturally temperature-regulating — with an open back and clean lines that layer effortlessly.
Made to meet the moment, whatever the day becomes.
Merino Wool Bra & Brief Set - 10% Off
Two essentials, naturally paired.
Breathable, functional, and refined — this set includes the bra and brief, made from pure merino for everyday ease and softness.
Soft support and comfort, from morning to night.
Was NOK 1400 – now NOK 1260
Full Set – 15% Off
Three timeless pieces. One simplified wardrobe.
The bra, brief, and body — crafted in pure ZQ-certified merino wool for softness, strength, and quiet confidence.
Nothing extra. Everything you need.
Was NOK 3100 – now NOK 2635
Wool, redefined.
Merino wool isn’t just warm.
It’s breathable, naturally soft, and 100% biodegradable — a fabric that supports your skin, your rhythm, and your values.
Naturally Temperature-Regulating
Adapts to you. Keeps you warm in winter, cool in summer — comfort all year round.
Breathable & Odor-Resistant
Lets your skin breathe. Stays fresh, even after long days.
Gentle on the Planet
100% renewable and biodegradable. No plastic coatings. No harsh treatments.
Soft, Strong & Long-Lasting
Wears beautifully over time. Machine washable on wool program — no compromise on comfort or care.
Enhanced Performance
Engineered using CompACT3 for more elasticity, softness, and resilience than traditional merino.
ZQ-Certified Ethical Wool
From farms that follow strict animal welfare and land care standards. No mulesing. Ever.
Because comfort shouldn’t cost your skin — or the planet.
Wear the Change, Feel the Comfort
NOT READY YET?
